Author Archives: mottertsystemsmo

3 Tips for Creating an Effective Advertising Message

1. Focus: Most companies offer a diverse range of products or services, and those individual offerings are often complex as well. You must find a way to focus on something simple, whether it be your best offering or the purpose … Continue reading

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3 Ways to Expand your Brand by Advertising Online

Create a Website – Having a website is a great way to promote your business. It gives potential customers a chance to learn about your company and create a strong bond with your brand before they even visit your business. … Continue reading

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A Brief History of Ad Agencies

Surprisingly, the inception of Advertising Agencies goes back to a man named William Taylor, in London during the year 1786. The embryonic stages of what we today know as an advertising agency happened in 1856 when Matthew Brady came up … Continue reading

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Benefits of Radio Advertisements

Promotional opportunities: Radio allows promotional opportunities that other types of media cannot offer, such as running a competition or allowing people to sample your product. Targeting: About 90% of Americans listen to radio and each station has a specific type … Continue reading

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Purchasing T.V Advertising:

T.V advertising can be incredibly effective both in cost and exposure for your small business. Here are some reasons that you should buy T.V advertising for your product or small business. 1. The product needs to be seen to be … Continue reading

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